The girl with the unicorn logo
Hi there. It’s me. The girl/business owner with the unicorn logo. I know what you’re thinking. It’s a little “unprofessional.” Who’s going to take me seriously. And, you have hot pink in your color palette? It’s actually Fashion Fuchia, but thank you for noticing. To me, branding is most effective when…
The beauty of brand
We all have a brand. I have a brand, you have a brand, your business has a brand. As individuals, we’ve been building our personal brand since we were old enough to dress ourselves. There was a short stint in my childhood where I wore nothing but…